Waitoa has been a pioneer and leader in free-range chicken since 2007. Owned by Inghams, a giant in the poultry industry, Waitoa is very much the product of its community of local farmers in the Waikato, with a huge commitment to sustainability and animal welfare.
We helped them better define and articulate their brand, including a complete website refresh. Redesigning the wide range of packs was also part of the remit.
The end result is something Waitoa is delighted with and the new website is now live.